With the mission to create fun experiences that inspire wellbeing and human connection for all; marketing, events, and entertainment executives Jose Antonio Hernandez and Luis Sanabria founded Mind Body Social in 2017 in a quest to intertwine their professional endeavors with personal passions, interests, and aspirations.
With a lofty vision in mind, they set forth with a handful of fundamental principles:
Today we can proudly say the vision has come to fruition, as Mind Body Social is:
alongside amazing partners and organizations…
At the same time, we consistently achieve tangible outcomes aligned with the key performance indicators and strategic goals of esteemed commercial partners like Ikea, Publix, Baptist Health, T-Mobile, Michelob Ultra, Bodyarmor, Florida Blue, Cigna, and numerous others. We’ve also extended our impact to encompass private real estate developments, municipalities, government agencies, non-profit organizations, and community groups.
Our success owes much to our co-founders’ past experience:
As an entrepreneur, Luis created and executed experiential marketing campaigns for brands such as Volkswagen, Univision Radio, and Jack Daniel’s. And worked with artists ranging from The Eagles and Luis Miguel, to Shakira and Eros Ramazzotti in the US, Eastern Europe, and the Middle East. Meanwhile, Jose Antonio held high-ranking marketing roles at MTV Latin America, Fusion (Univision/ABC), El Rey Network, La Comunidad (overseeing the Apple, Converse, and Hornitos accounts), culminating as Head of Marketing for Swatch US.
While our pursuit to enrich lives and enhance communities continues—be it in workplaces, schools, parks, or high-rise rooftops—our core focus remains steadfastly on the immediate experience, the wellness journey of each one of our participants, and the seamless integration of our partners into the conversation, authentically and organically.
There are many ways to join our community so we invite you to explore the options and pick your favorite: